Telecom service provider Videocon Telecom on Thursday announced the launch of mhealth — Ayurvedic mobile health service for its subscribers. The charge will be Rs 6 per minute to seek doctors’ support. mhealth is expected to boost its mobile VAS revenues. This wellness service is developed in collaboration with Jiva Ayurveda Group and offers specialized Ayurvedic treatment to the masses. The mhealth service will provide access to top Ayurvedic doctors round-the-clock and is exclusively available by dialing 535133, which is chargeable at Rs 6/min.
Videocon Telecom has partnered with Think Health Services, a provider of mobile health and wellness related products and services. Through this service the subscribers can speak with a certified Ayurveda expert to discuss health problems and seek treatment advice. Post consultation, they can order their medicines on the phone. The medicines will be delivered to their homes across 1,300 cities in India on a cash-on-delivery basis. The service is managed through Asia’s largest Ayurveda Telemedicine Center with a panel of over 150 doctors. Videocon Telecom CEO Arvind Bali said that this new service would enable subscribers to get in touch directly with certified Ayurvedic doctors round the clock and discuss their health issues and seek treatment advice.