A poor country and A rich idea

Gross National Happiness is not the story of Bhutan alone. It is a story of valuing the goodness in human beings. It is the story of valuing small things that make you smile. About the time when the Bretton Woods System collapsed in the early 1970s leading to the then worst stock market crash in 1973-74, a teenager king of a small Himalayan kingdom had started advocating a development philosophy among its mostly illiterate citizenry. The message was clear and simple – happiness of the people is more important than economic development of the country.


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