Baba Ramdev’s Patanjali Ayurveda To Sell DRDO Food Products

India’s premier defence agency has joined hands with yoga guru Baba Ramdev to promote and sell some of the agency’s technology, used to develop a range of health food and drinks. The Defence Research and Development Organisation (DRDO) has entered into a licensing agreement with Ramdev’s company for the transfer of Seabuckthorn technology-based products developed by agency’s, Defence Institute of High Altitude Research (DIHAR). More than a decade ago, the DRDO had collaborated with Ladakh Foods to make Leh Berry, a popular brand of juice, that also employed Seabuckthorn (Hippophae rhamnoides L), a multipurpose nitrogen fixing deciduous plant rich in variety of vitamins, carotenoids, flavonoids and sterols etc, which have potential in health food, cosmetic and drug industries. The technology has been transferred under the DRDO FICCI ATAC (Accelerated Technology Assessment and Commercialisation) programme that has been established to identify the spin-off technologies for commercial markets within India and abroad, with a special focus on social benefits.

DIHAR, a frontier laboratory of DRDO which is located in Leh with detachments in the strategic Siachen sector has pioneered cold arid-agro animal technologies for augmenting local availability of fresh food in the region. The laboratory, through its translational laboratory to land approach, develops technologies for fresh food cultivation, poultry, goat and dairy farming and green house cultivation which are disseminated to the local farmers.

Related posts:

FSSAI issues norms for nutraceuticals, Ayurveda-based products Patanjali to set up food processing park in Madhya Pradesh Patanjali digging in for the benefits of cannabis Patanjali to sell frozen vegetables by 2019 Leucoderma is completely curable with Ayurveda