Kerala Tourism creates Facebook pages in French and German languages

The official Facebook page of Kerala Tourism is hugely popular among global travelers. Kerala Tourism has created official Facebook pages in French and German languages, thus becoming the first tourism board in India to launch pages in a foreign language in social media.

The official French and German pages of Kerala Tourism on Facebook are interactive and reader-friendly with photographs and descriptions, giving a glimpse of key destinations across the state from the backwaters and the popular hill station of Munnar to the elephant camps in Konni.

Kerala Tourism has Facebook pages on Ayurveda in English and German languages. The English page, considered the most comprehensive Facebook page on Ayurveda, has more than 100,000 fans, while the German page has over 4,500 active fans, mainly based in German-speaking countries.

France is the second biggest foreign market for Kerala after the UK. Nearly 100,000 French tourists had visited the state last year. Germany is also a key market for the state as the country ranks on the top of the list for foreign tourists visiting Kerala for Ayurvedic treatment.

Kerala Tourism has won several national and international awards for its website. Kerala Tourism is active in Twitter and has also launched official accounts in multiple social media platforms such as Instagram, Pinterest and LinkedIn for taking its social media efforts to the next level.

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