Sri Sri Tattva, the FMCG arm of The Art of Living has recently announced a strategic partnership with State Bank of India (SBI). Sri Sri Tattva’s entire range of products across categories such as food, personal care, healthcare, homecare, BYOGI apparels and Shankara skincare products will now be available for sale on YONO.
Arvind Varchaswi, Managing Director, Sri Sri Tattva, said: “This partnership will provide exclusive discounts and offers to the account base of SBI online when they shop through the YONO application. This gives us a wonderful opportunity to reach out to more people.” The company is offering a flat 15% discount across its products for users of YONO.
While announcing the partnership, PK Gupta, Managing Director, SBI, said: “Sri Sri Tattva will make YONO’s online marketplace richer with its organic, wellness & Ayurveda product portfolio, giving SBI customers a formidable shopping experience.” Sri Sri Tattva products are also available on other online market places such as Amazon, Nykaa, Big Basket and others.